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From The Blog:

June 18, 2018

Three ways to create truly surprising meetings

CoffeeGate
One sunny morning in 2105, two hundred of us arrived for the opening breakfast at a Canadian conference to discover There Was No Coffee. The young first-time volunteer staff had forgotten to brew it.

Three days later, people were still grumbling about CoffeeGate. I’ll bet that even today, if you asked attendees what they remembered about the event, most would immediately recall the There Was No Coffee moment. A memorable moment, yes, but not a good one.

Experienced meeting planners know that every meeting has its share of unexpected surprises. While some thrive on the adrenaline rush of dealing with them, most of us work to minimize surprises by anticipating potential problems and developing appropriate just-in-case responses.

Minimizing surprises like CoffeeGate is default behavior for meeting planners. We do not want events to be poorly planned and/or executed, because the inevitable result will be unhappy attendees and chaos of one kind or another.

Surprising Meetings
But not all meeting surprises are bad. Because meeting professionals want to minimize the likelihood of unexpected surprises during execution of the events, there’s a tendency to unconsciously minimize planned surprises for the attendees. And that’s unfortunate — because planned surprises are one of the most wonderful ways we can improve attendees’ experience of the event! (more…)