Archive for May, 2010

6 lessons I’ve learned about using volunteers at conferences

Monday, May 31st, 2010

volunteer cake 3823023057_491920711f_o
I’ve never run a conference without using volunteers. Here are six lessons I’ve learned from thirty years of conference organizing.

1) One of the most important ways I use volunteers is during the earliest conference planning stages to determine whether a proposed event is marketable.

Here’s my simple rule of thumb when deciding whether an idea for a conference might work.

Can I find at least five people enthusiastic enough about the proposed combination of topic/theme, audience, location, and duration to volunteer their time and energy to make the event happen?

If I can’t easily find at least five volunteers enthusiastic about a conference, I’ve (painfully) learned that the event is almost always not viable.

2) You’ve got a bunch of willing volunteers—what should you have them do? I try to use my volunteers for creative jobs at conferences. There’s research that indicates that paying people to do work they find interesting can make them less motivated! Here are some examples of conference tasks well suited to volunteers:

  • greeting arriving attendees
  • introducing attendees to each other
  • facilitating sessions
  • organizing and running fun activities

In general, I use volunteers for creative work, and reserve mechanical tasks for paid staff.

3) Talk with each volunteer individually well before the event. Ask them how they’d like to help, and come to a clear understanding as to what’s expected from them.

4) Volunteers are sometimes less reliable than paid staff. Make sure you have a few people who can cover for last-minute gaps in your volunteer staff during the event.

5) Reward your volunteers throughout the event. Make sure volunteers receive refreshments, meals, and access to conference amenities. If they are attending the conference, offer them reduced or free admission. Reimburse them for any incidental expenses they incur.

6) Never take your volunteers for granted! Make sure you recognize their contributions, not only publicly, using appropriate perks, awards, and publicity, but also privately. Show them you genuinely appreciate their contributions, and they will become your biggest boosters.

Image attribution: flickr user sanjoselibrary – creative commons share alike 2.0 generic

How do you use volunteers at your events? What lessons have you learned?

Creating something beautiful with others

Sunday, May 23rd, 2010

Brattleboro community chorusFor the last three months I’ve been rehearsing for the Brattleboro Concert Choir’s performances this weekend of Ernest Bloch’s Avodath Kakodesh. Looking back, I realize that I’ve been singing with the BCC for the last ten years.

The first weeks of rehearsal of a new piece are not much fun. I don’t know the music well, and I’m not a great sight-reader. Unless there’s a practice CD available, I usually spend a significant amount of time creating a soulless electronic version of the part I’m singing, precise tones with precise timings, which I share with my fellow tenors. I attend at least one two-hour rehearsal each week. All this work adds up to a large commitment of time and energy to the two, sometimes three, annual concert performances.

So, given the many other interests in my life, and the large number of attractive opportunities I reluctantly turn down, why do I choose to sing with the Concert Choir year after year?

Part of the answer is my pleasure, as the performance dates approach, of my ability to sing increasing competently at points in the music. Sometimes I experience singing beautifully, even if it’s only a portion of a phrase that suits my vocal abilities, and feeling in harmony with the musical moment is emotionally satisfying.

But the major rush I, and probably all my fellow choristers, feel is the joy of creating, being a part of, and sharing a beautiful musical experience with others. No one person alone, however talented, can bring our performance into being. To do so, our musical director, our soloists, our choristers, and our orchestra are all needed, and must collaborate effectively at many different levels.

At both performances this weekend, there were times when audience members were weeping.

The conferences I design and facilitate are not rehearsed, and what happens does not flow from a central musical score. But what the BCC performances and Conferences That Work share is the joy of connecting with others to create experiences that are meaningful, and sometimes profound.

I love being a part of both of these worlds.

And I hope you are lucky enough to also have the opportunity to experience this connectedness in some way in your life.

#eventprofs life-work balance survey results

Tuesday, May 18th, 2010

life work balance 2799505769_6b61dac85b_b

Having agreed to moderate an #eventprofs chat this evening, I thought I’d whip up a short, anonymous survey on #eventprofs’ life-work balance. I received 21 responses in the ten hours the survey was open, and here are the results:

1. How many days in a week do you normally work?

1

2. How many hours in a day do you normally work?

2

3. How many hours in a day do you spend traveling to work?

3

4. How do you feel about the amount of time you spend at work?

4

5. Do you ever miss out any quality time with your family or your friends because of pressure of work?

5

6. Does your organization offer any of the following options for work/life balance? Are there options you would like your organization to offer?

6

Other comments:

6other

7. On a scale from 1 (extremely poor) to 10 (extremely satisfied), how would you rate your current work-life balance?

7

8. Please add any additional comments about your work-life balance here.

8

Title image attribution: http://www.flickr.com/photos/seeveeaar/ / CC BY-ND 2.0

What issues make it hard for event professionals to maintain a healthy work-life balance? What has helped you or others ? Feel free to add your own comments!

13 great iPad, iPhone, and iPod touch apps for event planners

Sunday, May 16th, 2010

I’ve had my 3G iPad for two weeks, and it’s already changing how I work. And not just when I’m away from the Mac Mini and MacBook Pro in my office. Here are my current favorite iPad, iPhone, and iPod touch apps for an event professional, most of which are free. (Unless specifically mentioned, you can assume that all apps work on the iPad, iPhone, and iPod touch.)

simplenote_largeSimplenote, free, premium version $8.99/year
I purchased Pages for the iPad but haven’t used it yet. I rarely need elaborately formatted documents. What I do need is a simple text editor that imports ASCII, RTF or HTML files, backs up my writing safely, and synchronizes it across my mobile and office computers.

That’s exactly what Simplenote, combined with copies of Notational Velocity (free, open source) on my office computers do. Anything I write in Simplenote on my iPad gets saved and backed up to the Internet cloud (on a free account at Simplenote). When I open Notational Velocity on an office computer, my notes there are synchronized. Similarly, any notes updated on my office machines are synchronized to the iPad when I open Simplenote. All communications are encrypted.

The premium version of Simplenote removes small ads that appear at the top of the Notes column, and adds automatic version backups (like Dropbox, see below) and a few other features. The ads aren’t intrusive, so I’m staying with the free version for now.

Both Simplenote and Notational Velocity offer blazing fast search and support thousands of notes.

For just pure writing, safely backed up and synchronized, you can’t beat the combination of these two free apps!

Dropbox_IconDropbox & Box.net, both free
What if you want to access other kinds of documents on your iPad? I’ve been using the wonderful Dropbox and handy Box.net for some time on my office Macs, and now there are iPad and iPhone clients for both.

Dropbox works very much like the Simplenote premium service described above when installed on Macintosh computers. All contents of the Dropbox folder on a computer (Macintosh, Linux or Windows) running Dropbox are automatically synced when new files or changes are detected. You don’t have to be continually online; all changes sync once your computer has an Internet connection again. You can create shared folders, allowing several people to collaborate on a set of files.

The free service gives you 2GB of space on Dropbox’s servers, which is plenty for me. A nice feature is that the server stores the last 30 days of versions of your files, so you can revert to an older version if needed. If you want more storage, you can pay $9.99/month for 50GB or $19.99 for 100GB, with these paid plans including the storage of unlimited older versions of your files.

The Dropbox app allows you to access your Dropbox files on your iPhone or iPad. Image, music, movie, Word, PowerPoint, Excel, PDF, HTML, and text file formats can be displayed by the app. <https://www.dropbox.com/help/80> Unlike the desktop versions of Dropbox, files are not stored automatically on a mobile device but are uploaded on request by marking them as Favorites.

Dropbox also includes a web interface to your files, so you can access them (and older versions) from any Internet connected computer.

While I was writing my book, I stored all my important files on Dropbox. It gave me great peace of mind to know that up-to-date versions of my book’s many files were being automatically saved remotely and on all my office computers.

box.net_iconBox.net supplies similar functionality to Dropbox, except that it doesn’t have a desktop client. The free Box.net service is limited to 1GB of web-storage and a rather paltry 25MB file size limit. Paid plans are available, but they are less generous than Dropbox’s. Since Dropbox added file sharing features I don’t use Box.net much, but it offers a simple way to provide sharing of files with others and another 1GB of free web-storage is not to be sniffed at. The mobile app makes it easy to share a file via email.

square-logoSquare, app free, card transaction fees extra
Square is a neat inexpensive way to easily accept card payments for small amounts (up to $60). On the iPad you can create lists of the items or services you sell. It took me just a few minutes to set up Square for selling my book three ways—paperback, ebook, or combo—at a presentation or trade show. When you sign up for the service, Square sends you a free card reader that plugs into your iPad or iPhone. You can also process cash sales and send receipts to a buyer’s email address. Square provides a complete downloadable record of all your sales.

Square charges reasonable card fees: 2.75% + $0.15 for a swiped card and 3.5% + $0.15 for a keyed-in card. These are the only charges for the service; there’s no monthly fee or minimum and no contract or merchant account required. This would be a great app for selling promotional items at events.

goodreader-logoGoodReader, $0.99
GoodReader is an inexpensive app that allows you to transfer large files to your mobile device, by Wifi or from an Internet cloud server, and reliably view them. Like the Dropbox viewer, it supports a wide range of file formats. Unlike other mobile file readers, GoodReader has no problem rapidly opening, displaying, and responsively scrolling through the 350-page ebook version of Conferences That Work and other large files I’ve thrown at it.

instapaper_logo1Instapaper, free, Pro version $4.99
Overwhelmed by cool articles on the web that you don’t have time to read right now, but don’t want to forget? Instapaper can help! Just set up a free account, add Instapaper’s <Read Later> bookmarklet to your browser’s toolbar and click it to save any webpage for later viewing. While you’re waiting for your car to be fixed, open the Instapaper app and browse an optimized text-version (nice) or the full graphics version of the pages you’ve saved.

The Pro version is optimized for the iPad, and adds some features I don’t need, but I’ve had no problem running the free iPhone version on my iPad.

TweetDeck_LogoTweetDeck, free
Until Twitter comes out with a free version of Tweetie (at which point I’ll reconsider) my favorite Twitter client for the iPad is Tweetdeck. It makes full use of the iPad screen, showing two columns in portrait and three in landscape mode. The URL shortener works reliably, though I miss the tweetshrink button available in the desktop version that’s useful when a tweet is just a few characters too long.

AdobeIdeasLogoAdobe Ideas, free, iPad only
Need to make a rough sketch? Give Adobe Ideas a whirl. What you draw is vector-based, so you can enlarge or reduce drawing elements with getting an attack of the jaggies. It’s easy to zoom the canvas too, so you can make it larger if your drawing gets more complicated than you originally expected. Separate drawing and photo layers allow you to annotate photos, which could be useful for adding notes to photos taken during a site visit. And a 50-level undo allows me to erase the frequent mistakes I make when I try and draw anything.

wifitrakWifiTrak, literally priceless!
On researching this useful app, which I purchased last year, I discovered that Apple, in March with very little explanation, removed all wifi access-point finders from the App store! (Luckily it is still available on my touch.) This is a shame, because the Wifi networks discovered by my iPod touch’s and iPad’s settings are only a subset of what these devices can actually connect to. WifiTrak is able to find useable access points that my iPod Touch otherwise does not see. I hope that this app will be restored to the Apps store so that you can take advantage of its superior performance.

beath_the_traffic_appBeat the Traffic (iPhone & Touch), Beat the Traffic HD (iPad), both free
What event professional doesn’t want to avoid backed up traffic while driving in town? This excellent app provides live traffic maps, showing traffic speeds and accidents in most major U.S. cities. It even includes live traffic cam feeds in places! A touch can only use the app if it’s connected by Wifi; not very practical while driving. I don’t recommend Beat the Traffic for solo use while driving, but a passenger can help you avoid traffic snarls, and the twenty minute future traffic prediction available on the iPad version can be quite helpful.

evernote_logoEvernote, free, Premium service $5/month or $45/year
Evernote is my go-to application for capturing information I want to be able to find in the future. I use it mainly for web pages, but it will file text notes, pdfs, spreadsheets, photos, voice memos, and screenshots too. Evernote clients are available for most mobile and desktop operating systems. Everything captured is made searchable—you can add your own tags if you like—and can be stored in specific categories (“notebooks”) if desired. The iPad version takes full advantage of the large screen. Your notes are stored on Evernote’s servers and locally and are synced to your mobile device and to Mac OS X and Windows computers running an Evernote client.

You can upload up to 40MB per month (with a maximum single note size of 25MB) using the free Evernote service, and this has always been adequate for me. The Premium service raises the upload maximum to 500MB/month with a maximum single note size of 50MB, and can store any kind of file.

iTalk logoiTalk Lite, free, not officially supported for the iPad but seems to work just fine
Want to record a conversation, a speech, or the amazing jazz quartet that’s playing at your event?
This useful app turns your iPhone, iPod touch, or iPad into a high-quality recording device that’s very easy to use. There’s a iTalk Premium version for $1.99 that omits small ads and doesn’t limit the size of a recording that can be emailed. The app includes iTalk Sync, which allows you to transfer your recordings to a desktop computer via Wifi. If you have a touch, you’ll need a microphone and I highly recommend the $47 Belkin TuneTalk Stereo which plugs in to the dock connector and provides amazing quality for such an inexpensive device.

WeatherBugLogoWeatherBug Elite for iPad, free
This is currently the best weather app I’ve found for the iPad. Everything is available from one well-designed screen: weather current conditions, forecasts, animated radar, temperature, windspeed and pressure maps, live weather cam images and more. There’s an iPhone/touch version that I haven’t tried. I downloaded the big kahuna app in this category, The Weather Channel, which looks gorgeous but crashes repeatedly on my iPad and doesn’t display animated maps correctly.

There they are, my favorite 13 apps for event professionals. Which apps do you like? Let us know in the comments, and feel free to disagree, suggest alternatives, and correct any errors that may have crept into this review!

Fifteen hundred years of broadcast learning

Wednesday, May 12th, 2010

Physics lecture at OxfordForty years ago, I was one of the students in this picture (the physics lecture theatre at Oxford University). They’ve repainted the walls and replaced the seating, but the room layout has remained unchanged.

When Oxford University was founded, nine hundred years ago, this is how you were taught. And the early universities grew out of the monastic schools, established in the 5th century, where abbots and abbesses inculcated the young men and women novices.

Perhaps it’s not surprising that we have a hard time taking seriously other modes of learning. After all, we’ve been told for fifteen hundred years that sitting and listening to someone who supposedly knows more than you do is how you learn.

Image attribution: Martin Wood

Are you willing to be disturbed?

Sunday, May 9th, 2010

Holding hands

Working on a video trailer for my book recently reminded me of Margaret Wheatley’s beautifully written turning to one another and its short chapter entitled willing to be disturbed.

She points out how we’re not trained to admit we don’t know, and how difficult it is for us to give up our certainties. Margaret believes, as do I, that curiosity about what others believe is what we need, and that we need to be willing to admit that we’re not capable of figuring out things alone.

She recommends that we listen for what surprises us. If what you say disturbs me, she says, I must believe something contrary to you. My shock at your position exposes my own position.…If I can see my beliefs and assumptions, I can decide whether I still value them.

When I talk about attendee-driven conferences, while some people “get” the inherent possibilities, many find it hard to believe that a group of people can create a rich, optimal agenda for the event within a few hours from their initial meeting. Sustaining such disbelief is uncomfortable, and one common response is to stop listening for differences. Although I often feel frustrated when I sense that people aren’t listening in this way, I do my best to continue to listen to their truth, because that’s how I can stay open to learning from them.

Margaret concludes: I expect to be disturbed by what I hear from you. I know we don’t have to agree with each other in order to think well together. There is no need for us to be joined at the head. We are joined by our human hearts.

Are you willing to be disturbed?

Image attribution: http://www.flickr.com/photos/christianchurchdoc/ / CC BY-NC-ND 2.0

Social media presentation May 13 2010

Friday, May 7th, 2010

Publicity still for SM talkOne man’s descent into a world of blogs, Twitter, and social networking sites in the pursuit of publicity for his book.

Updated May 13, 2010 with slide deck & additional links (see end of post)

On Thursday, May 13, at 7 p.m., in the Brooks Memorial Library’s meeting room, Adrian Segar, local author of Conferences That Work: Creating Events That People Love returns to describe what he’s learned about marketing his book via social media in the six months since it was published. His talk will be of interest to anyone who wants to find out more about using social networking sites and tools to market products and services.

Adrian Segar, who ran the monthly meetings of the Southeastern Vermont Computer Users Group for sixteen years, offered to give this talk after he recently began being bombarded with questions about blogging and using services like Facebook, Twitter, and LinkedIn for publicity, marketing, and fostering connections with existing and potential customers.

Marketing with social media is a huge topic and can’t be covered comprehensively in a single session. Instead, Adrian will describe his surprising journey attempting to discover how best to use social media to publicize his nontraditional approach to conference design. His experience will be a useful guide to what you may encounter if you delve into this strange new environment. After Adrian has told his story there will be plenty of time for questions and discussion.

Adrian Segar has organized and facilitated conferences for 30 years. He is a former elementary particle physicist, information technology consultant, professor of computer science, and co-owner of a solar manufacturing company. He lives with his wife Celia in Marlboro, Vermont, is active in the non-profit world, and loves to sing and dance.

The program is free and open to all.

Presentation resources

Slide deck for my talk
Comprehensive listing of Twitter-related sites
How social media is changing
Some reasons I don’t like FaceBook
More reasons I don’t like FaceBook

One unexpected reason why I like my new iPad

Tuesday, May 4th, 2010

3G apple-ipadEvery couple of weeks, in the free hour between my afternoon yoga class and evening men’s group, I head to the local library to work on my laptop.

Until yesterday.

Having just received a new 3G iPad, I left my heavy MacBook Pro behind and brought the iPad for its first test outside the office. I also brought Apple’s Keyboard Dock which combines a solid external keyboard with a convenient stand that holds the iPad upright. The combination was less than a quarter of the weight of my old laptop. Nice!

Here’s what surprised me while working at the library desk. The iPad, like the iPhone and iPod Touch, does one thing at a time. To switch apps you have to press the Home button, which suspends what you’re working on, and pick the next app. Writing an outline in Simplenote for an upcoming presentation and want to check your e-mail? Press Home, touch Mail, read mail, then press Home, touch Simplenote. Annoying, right? After all, any inexpensive netbook can run several programs at once and flip between them with a single mouse click.

Well, actually, I liked using the iPad better because I got more work done.

On the iPad, the app you’re currently using takes up the whole screen, so I wasn’t aware that more email or Tweets or stock price changes or new blog comments or <enter what distracts me here> had arrived. So I was able to concentrate on what I was working on. And the extra press/touch needed to switch apps acted as a small but significant disincentive to frequently multitask—so I stayed in my outline much longer than I would have done if I’d been using my laptop.

Yes, I admit it; I could use my laptop in exactly the same way if I was more disciplined. But, usually, I’m not. So this behavior of the iPad environment works for me in a situation when I want to stay focused on doing one thing.

I should be clear; the iPad isn’t going to be the optimum platform for all my work. When I’m moderating a chat, and need a Twitter client open plus multiple browser windows to research topics that surface, the iPad is not going to be my preferred computing platform (though dedicating it to one app during the session might well be useful). But my brief experiment confirmed that, for much of what I do away from the office, the iPad is a viable, and in one way superior, platform for getting things done.

Would using an iPad help you get things done better? Or would your life benefit more from the continuous availability of a multitasking computing environment?

A potential drawback to hybrid events

Sunday, May 2nd, 2010

Virtual audience 603737821_e39a2d268d_o

Recently, there’s been a lot of buzz in the events industry about what are being called hybrid events where there are two audiences: people physically present, the local audience, and people connected to the event remotely, via Twitter, chat, audio, and video streams, the remote audience.

Event planners are excited about this new event model because it has the potential to increase:

  • overall audiences
  • interaction between attendees
  • exposure for the event
  • exposure for event sponsors and the hosting organization
  • the value of attendee experience through new virtual tools
  • the likelihood that a remote attendee will become a face-to-face attendee in the future

Because of these positives, I think it’s likely that events that include local and remote audiences will become more popular over time, as we gain experience about what formats work and become proficient at resolving the technical issues involved in successfully hosting these event environments.

But there’s one thing we may lose if we add a remote audience to our events.

At the face-to-face conferences I run, attendees start by agreeing to a set of ground rules. These ground rules create an environment where participants can speak freely and ask questions without worrying that their individual statements or viewpoints will be revealed outside the event.

It’s hard to convey the difference this assurance makes to the climate at Conferences That Work unless you’ve attended one. The level of intimacy, learning, and community is significantly raised when people feel safe to ask “stupid” questions and share sensitive information with their peers.

I’m not sure that it’s possible to create the same environment of trust when an unseen remote audience joins the local participants. Believing that everyone will adhere to a set of ground rules is risky enough when everyone who agrees is in the same room as you. To sustain the same trust when an invisible remote audience is added is, I think, a significant stretch for many people. If I’m right, the end result of opening up a conference to a remote audience may be a reversion to the more common environment of most conferences today, where asking a question may be more about defining status than a simple request to learn or understand something new.

Do you think that hybrid events can be designed so that they are still safe places for people to ask questions and share around sensitive issues? Or do you think I’m over-blowing the whole issue?

Conferences That Work book cover

Thirty minutes of conference consulting included!

Planning a conference? Thirty minutes of consulting advice is included with your purchase!

I have been reading your book, and if I were Oprah, it would be my featured book of the month! —Elizabeth Luna, Program Manager, Meeting Professionals International (MPI)

Where To Buy

Conferences That Work is available in eBook ($11), paperback ($26) or both ($32) via PayPal on this site. Signing and U.S. shipping included. Also available from your local bookseller, online everywhere, and at Booklocker.com.

Testamonial

Thank you for writing Conferences that Work. It’s been a tremendous resource. — Sarah Kreps Weiss, http://twitter.com/#!/SAWeiss/status/20495414608273408


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