Welcome To
Conferences That Work
Design and facilitation of
innovative conference formats that reliably
build highly interactive, participant-led events,
leveraging attendee expertise and experience to
create exactly the conference that participants need and want.

"Simply the most productive conference I've been to."



Do you want to make your current face-to-face conference "can't miss" better, even as more and more content becomes available online? Are you wondering how to successfully start a new conference? Are your events suffering from falling attendance, evaluations, or profits? I can help!

I'll help you create engaging conferences around the learning your attendees really want and need. Conferences designed to build meaningful, mutually beneficial connections between participants. Conferences that help people work smarter and lead to action.

For over 25 years I've been designing and facilitating Conferences That Work: innovative, highly interactive, attendee-driven events that leverage attendees' expertise and experience to create just the conference that participants want. If desired, you can include traditional plenary sessions to create an event experience that will delight your attendees.

I consult on your conference (re)design, facilitate entire conferences, individual sessions, and session crowdsourcing, present regularly about participant-led and participation-rich events, and lead interactive workshops on participation techniques anyone can use to fundamentally improve their meetings and conference sessions.

I also offer three popular sessions—The Solution Room, The Personal Introspective, and The Group Spective—that provide powerful opportunities for participants to learn, connect, engage, and reflect at your event.

My 2009 book, Conferences That Work: Creating Events That People Love condenses 30 years experience designing, organizing, and facilitating conferences into an information-packed step-by-step guide to a proven design for creating productive conferences that people love.

My latest book, The Power of Participation: Creating Conferences That Deliver Learning, Connection, Engagement, and Action, is a comprehensive guide to participation techniques that increase learning, connection, engagement, and outcomes at any conference session.

Contact me today to set up a consultation.

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Peer Conference In Action

Recent Peer Conference Calendar Additions

  • 20 Mar 2017 - 21 Mar 2017: Adrian workshop: Techniques for Turning Meeting Attendees Into Participants, Catalyst Ranch, 656 West Randolph Street #3W, Chicago, IL 60661.
    Adrian brings his expertise to the Midwest for this 1½ day workshop, a unique opportunity for you to: — learn how to make your conferences and conference sessions far more engaging and effective; — gain powerful meeting design insights; — significantly increase participation and satisfa
  • 25 Oct 2017 - 28 Oct 2017: FinCon peer conference for personal finance media, Dallas, TX.
    FinCon is a peer conference for personal finance media. 1,000+ of the best bloggers and financial minds around today participate to connect, learn to create compelling online content, and discover the latest trends in the world of personal finance. FinCon is an annual event with a dual mission:

For more upcoming events >>>>


From The Blog:

February 13, 2017

The two must-do steps to hire the best professional help

When you need professional help, how do you select the best professionals?

Countless experts — such as accountants, plumbers, doctors, lawyers, and meeting planners — will take your money in exchange for advice or services. So, when it’s time to minimize your taxes, modernize the bathroom, diagnose that stabbing stomach pain, draft a complex contract, or organize multiple regional conferences — in short, get help with something you can’t do yourself — how do you choose great help?

It isn’t easy. If it was, we wouldn’t hear horror stories about accountants who can’t file a correct tax return, builders who make costly (and hilarious) mistakes, serious cases of medical malpractice, million dollar errors made by attorneys, and mistakes that meeting planners continue to make.

Why it’s hard to choose the right help
If you’ve never plumbed a kitchen sink in your life, how can you determine whether someone who says they’re a plumber really knows what they’re doing?

There’s a simple reason why it’s tricky to pick great professionals. If you need help, obviously you lack crucial knowledge or experience. So when you seek help, you don’t know if someone who claims to be able to help really can!

Don’t despair! Here are the two essential steps for hiring great professional help.

Ask for and check references
Everyone knows that you should ask for references for a professional who’s going to do work for you. Unfortunately, knowing you should do something doesn’t mean you will actually do it. How often do you ask for references from a professional you’re planning to hire? Do you ask a potential builder? An accountant? A doctor? In my experience, I am rarely asked for references.

In addition, many people ask for references but don’t check them! You may think that professionals are only going to give you the names of people who are satisfied with their services. While that’s usually true, talking to references will invariably turn up useful information. For example, you may discover that a plumber does good work but doesn’t finish in a timely fashion. Or an attorney writes competent contracts but his drafts need to be carefully checked to make sure that changes you request are actually incorporated. It’s not uncommon to hear information from a reference that immediately makes you decide not to employ the professional.

So getting and checking references before hiring is an essential step if you want to minimize unpleasant surprises. These days, crowd-vetted online sites like Angie’s List and houzz provide a helpful starting place, but you can’t beat talking directly to clients of professionals you’re considering.

See if they’ll say, “I don’t know”
My mother had an unusual set of medical symptoms, and had the misfortune to pick a doctor who was unable to admit that he didn’t know what was wrong with her. Instead, he told her that she had multiple sclerosis, which caused her much emotional upset. Years went by without the relapses or progressions normal to her illness, but she refused to believe that his diagnosis was wrong. Finally I called him up and confronted him, and he admitted that she did not have the disease. Years of suffering could have been avoided if we had ascertained at the outset that he was incapable of admitting that he didn’t have all the answers.

Checking to see if a professional will say they don’t know when they actually don’t is an important hiring step that is rarely performed. Interview the professional and ask them questions about the work you want them to do. Listen carefully to how they respond to your questions. You are looking for them to show that they know the limits of their abilities, and that they are willing to share their limits with you.

If necessary, ask whether they can do something that is a little outside their stated expertise and listen carefully to how they respond. If you hear an unwillingness to admit that they are not able to fulfill your request, you are receiving an important warning. Ignore it at your peril!

Choosing professionals who are aware of and clear and honest about their own limits ensures not only that they can actually do the work you need, but also that they will let you know when they are unequipped to handle any that problems. These are the people you want to work for you.

That’s it!
Faithfully execute these two simple steps when choosing professionals and you’ll avoid the common problems that occur when obtaining help with life’s challenges. These must-do steps have made it possible for me to pick competent, trustworthy help for years. I hope they help you too.

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